The Pakistan cricket team is in England for a three-Test series and as many T20 Internationals. But the squad’s match and practice kits are without a sponsor’s logo as Pakistan Cricket Board’s struggle continues to find a brand to replace Pepsi on the team jersey.
The global aerated brand had declined to renew its deal with the PCB.
The PCB tender for the national team principal sponsor had attracted only one bidder. According to cricketpakistan.com, the bid was valued at only 30% of the Pepsi deal.
The PCB thus declined the offer.
PCB marketing team has attributed the poor sponsorship response to the COVID-19 pandemic. The PCB has also not been able to find a sponsors for its new domestic cricket structure.
The board is, however, optimistic of cracking a deal before the series against England gets underway. The players will also suffer a setback if the PCB fails to find a sponsor. The sponsorship revenue is shared with the players, who get around Pakistan rupees 450,000 for a Test match 225,000 for each of the limited overs games.
Meanwhile, six more Pakistan players jointed the squad in England after their COVID-19 reports have returned negative.