IPL 2022: ICICI Bank partners with Chennai Super Kings

Ahead of the upcoming 15th edition of the cash-rich Indian Premier League (IPL), ICICI Bank has announced that it has launched a co-branded credit card in partnership with Chennai Super Kings (CSK), one of the most successful cricket teams in India.

Called ‘Chennai Super Kings ICICI Bank Credit Card’, the card has been specially designed with a range of exclusive privileges for millions of cricket fans of the iconic team.

The new card is another addition to an exclusive set of co-branded credit cards offered by the Bank to enable sports enthusiasts to connect with their favourite teams as well as avail benefits of a credit card. Four years ago, ICICI Bank launched a co-branded credit card with Manchester United, a professional football club of England.

Speaking on the collaboration, Sudipta Roy, Head – Unsecured Assets, ICICI Bank said: “ICICI Bank has a rich legacy of pioneering innovative, powerful and distinctive value propositions for its customers. We are delighted to collaborate with CSK to introduce a co-branded credit card, which offers the CSK fans a bouquet of exclusive privileges from the iconic team and distinct banking benefits from ICICI Bank.”

“The card is a result of collaboration between two institutions and we expect that the CSK fans will like it,” he added.

On the other hand, KS Viswanathan, CEO, Chennai Super Kings Cricket Limited said: “We are delighted to partner with ICICI Bank for the launch of a co-branded credit card. We are confident that this partnership will benefit our fans across the country and spread Yellove far and wide.”

The Yellow Brigade will kick-off their IPL 2022 campaign against two-time champions Kolkata Knight Riders (KKR) at the iconic Wankhede Stadium in Mumbai on March 26.

Notably, the upcoming IPL season will begin on March 26 and will be played in a bio-secure environment at a single hub to avoid air travel, considered as a major threat for the spread of COVID-19 infection, thereby affecting the players and tournament.

While 55 matches are scheduled to be held in Mumbai, the remaining 15 games will be staged in Pune while the playoffs’ venues haven’t been decided yet. Is most likley that the Narendra Modi Stadium in Motera, Ahmedabad will stage the playoffs however, no official announcement has been made yet.

In the upcoming season, the 10 teams have been divided into two groups. While Group A comprises of Mumbai Indians, Kolkata Knight Riders, Rajasthan Royals, Delhi Capitals and Lucknow Super Giants, Group B includes Chennai Super Kings, Sunrisers Hyderabad, Royal Challengers Bangalore, Punjab Kings and Gujarat Titans.

From this year onwards, the lucrative league will be a ten-team affair following the addition of the two new teams – Ahmedabad and Lucknow and will have a total of 74 games.

 

News Desk

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